Marketing and Promotional Opportunities/ Forms

Increased booth traffic with marketing and promotional opportunities designed to generate the most prominent buyers to your booth. Maximize your impact all day long, every day of the show, with pre-show, on-site and post-show visibility programs.  Let the National Bridal Market Chicago custom tailor a program that works for you. Please contact Stephanie Ambuehl at 312/527-7758 or sambuehl@mmart.com for more information on Marketing and Promotional Opportunities.

Click here to download and print out all the Marketing Manual Forms.

Marketing Opportunities
Accessory Display Cases
Attendee Lists
Bridal Showcase
Exhibitor Website Link
Fashion Shows
North Lobby Showcase
Promotional Postcards & Sticker Offer
Show Directory Advertising

Accessory Display Cases
Show your merchandise in a display case that will be set up throughout the entire market. Picture your merchandise in a display case with signage…to be seen by every buyer that comes to the National Bridal Market Chicago.  You will have an individual
2' X 2' view case in which your product(s) will be merchandised by our professional visual merchandiser.  To participate, please refer to the Accessory Display Case commitment form or contact Stephanie D’Ambrosio at 312/527-7751.
Cost: $125

Attendee Lists
All lists of the National Bridal Market Chicago attendees are available.  Make your presence known at the National Bridal Market Chicago by promoting your product line(s) to these high level buyers.  Please contact Michelle Mailand at 312/527-7632.

Bridal Showcase on the 7th-floor Market Suites
This is a great opportunity for you to feature your bridal gowns on the market show floor where every buyer will see your product. This showcase, consists of five bust forms displaying your gowns and is professionally merchandised. Limited space available. To participate, please refer to the Bridal Showcase commitment form.
Cost: $2,000

Exhibitor Website Link
Drive traffic to your web site by linking your company’s website to the National Bridal Market Chicago website. To participate please refer to the Exhibitor Web Site Link order form or contact Stephanie Ambuehl at 312/527-7758. Links will be listed at  http://www.merchandisemart.com/nationalbridalmarket/exhibitor_listing.asp
Cost: Free

Fashion Show
I. “Reflections of Bridal” Fashion Show
We invite you to participate in the runway show that is a must for the buyers. This exciting presentation features the most updated looks for brides, bridesmaids, special occasion, Mother-of-the-Bride, and flower girl fashions. Buyers mix and mingle at a lively cocktail party and then proceed directly to the fashion show.
Cost: $150 per gown

II. “PROM...All Dressed Up” Fashion Show
An exciting and informative live fashion show with a comprehensive overview of the entire Prom and Special Occasion categories.
Cost: $125 each / 5 for $550
* To participate in the fashion shows, please refer to the fashion show commitment forms or contact Stephanie D’Ambrosio at 312/527-7751. Space is limited on a first come first serve basis.

North Lobby Showcase
Spotlight your gowns in the historic Merchandise Mart lobby to be seen by thousands of bridal retailers. Attendee Registration is located in the north lobby, and therefore is a key place to grab the attention of bridal retailers. Your gown will be highlighted in a show-stopping display for the duration of market.  This opportunity is limited, so reserve your spot soon by filling out the order form.
Cost: $250 per gown

Promotional Postcards/ Stickers
Stylish color postcards or stickers are available, free of charge, for appointment setting confirmation. Please download and fill out the order form and fax to 312/527-7971.
Please note:  Limit 100 postcards / 100 stickers per exhibitor.
Cost: Free

Show Directory Advertising
Feature your advertisement in the National Bridal Market Chicago Directory that reaches all of our buyers. To purchase advertising in the National Bridal Market Chicago Directory, contact Ascend Media at 913/344.1411.