Welcome

Dear NeoCon East Exhibitor:

We are pleased to welcome you to Neocon® East 2008!

This Exhibitor Marketing & Services Manual will help you to maximize your investment in exhibiting during NeoCon East. It is filled with marketing and promotional opportunities that can deliver your message to target audiences. While we do everything possible to reach new prospects, it is up to you to "stand out from the crowd" and draw the most possible traffic to your area. From sponsorships to booth design, learn successful ways to attract more attendees to your booth.

The marketing and management team of Merchandise Mart Properties, Inc. (MMPI) works hard to make your participation a success. We have included in this manual many different order forms that you can complete and fax back to easily take advantage of our valuable services. Most importantly, remember we’re here to help you get the most out of the show!

We hope this manual will provide you with all the necessary information to make your exhibiting experience a successful one. If you have any questions, feel free to call, e-mail or write. We welcome your feedback and look forward to working with you over the next few months!

Sincerely,